“…I then asked how they communicated this information upstream to the business stake holders and received some blank stares. When I asked why they had removed the ‘difficulty’ row from their QFD, I was met with questioning glances and the response, ‘difficulty row?’…”
“…Believe it or not…you can change the orientation of your Houses of Quality. Go ahead and run your secondary requirements down the side and your primary requirements across the top. I know that such an idea may seem like sacrilege in the eyes of many Quality Function Deployment purists, but the fact of the matter is that if it will help you use the tool more successfully, then you should make the change….”
“…However, it is not the use of the Quality Function Deployment tool in applying Lean principles that has had the largest influence on QFD usage. On the contrary, it is the application of Lean principles to the QFD tool itself that has had such a profound impact on its adoption….”